Você está procurando as melhores agências de marketing de crowdfunding para ajudar em suas campanhas de mídia social em 2023? Com tantas opções disponíveis, pode ser difícil decidir qual agência é a certa para você.
Para facilitar as coisas, reunimos uma lista das 8 principais agências de marketing de crowdfunding que oferecem serviços relacionados ao marketing de mídia social. Cada agência nesta lista tem histórico comprovado e portfólios impressionantes de campanhas bem-sucedidas. Quer você seja um iniciante ou um negócio estabelecido, essas empresas fornecerão o conhecimento necessário para criar campanhas eficazes e maximizar o ROI de seus investimentos em mídia social.
As 8 principais agências de marketing de crowdfunding em 2023: empresas para marketing de mídia social:
O que é financiamento coletivo?
Crowdfunding é o processo de levantar dinheiro para um projeto ou empreendimento recebendo pequenas doações de um grande número de pessoas. Ele permite que empresas, organizações e indivíduos recebam o impulso necessário ao fluxo de caixa necessário para decolar ou lançar novos projetos.
Além disso, oferece a oportunidade para quem apoia determinada ideia ou causa doar dinheiro em troca de recompensas como produtos ou serviços oferecidos pelo criador da campanha de crowdfunding. O crowdfunding pode ser bem-sucedido quando atrai patrocinadores apaixonados pelo que você está fazendo.
O que são Agências de Marketing de Crowdfunding?
Crowdfunding marketing agencies are specialized companies that help entrepreneurs and businesses craft successful crowdfunding campaigns. These agencies provide a variety of services such as creating compelling content, setting up social media accounts to promote the campaign, building an effective donor network, and providing post-campaign analytics.
The role of a crowdfunding marketing agency is to ensure that all the elements necessary for a successful crowdfunding campaign are in place. In fact, many of the biggest crowdfunding successes have been the result of partnering with a reputable crowdfunding marketing agency.
Top Crowdfunding Marketing Agencies of 2023
Backercamp is a top crowdfunding marketing agency of 2023 because of its proven track record in helping startups connect with quality investors. Since its inception in 2012, Backercamp has worked with over 5000 projects, spending over $100 million on ads to scale your crowdfunding campaigns. Their services include performance-driven marketing, budget forecasting and reporting, eCommerce marketing campaigns, and video marketing.
Additionally, Backercamp unlocks the power of crowdfunding with cutting-edge algorithms and technology built for Indiegogo and Kickstarter. This partnership leverages the power of analytics to make decisions and implement strategies that optimize campaign performance. Designed to maximize Ad Spend for a high return on investment, Backercamp is a surefire way to get your crowdfunding campaign the success it deserves.
Drawing on the power of creativity and cutting-edge strategy, Glide Agency offers services that help innovative companies reach their business goals online. As a top choice for crowdfunding marketing agencies due to its success stories, the agency has raised over $30 million for equity crowdfunding. Examples of these are securing $2.2 million for bike company Tiller, and raising $3 million for FinTech startup Thrive.
Glide Agency is experienced in helping startups build an online reputation that will maximize their chances of raising funds through crowdfunding campaigns. Additionally, they are a Meta and Google Business Partner, helping ensure they have results-driven marketing strategies to help your startup succeed in reaching high-quality investors through media planning and buying, budget forecasting, organic search campaigns, and paid ad campaigns with conversion rate optimization (CRO).
When it comes to crowdfunding, LaunchBoom specializes in launching and scaling product campaigns for entrepreneurs and small businesses. Rebranded in 2015 from operating as a full service marketing agency, they have managed to partner with clients in over 40 countries, setting up a donor network and expanding into new markets while optimizing campaigns.
LaunchBoom’s impressive history of helping startups reach their goals is one of the reasons why it tops our list. They have successfully raised over $18 million for various campaigns, such as the launch of Lomi, the countertop composter, and the Prept Skillet non-stick pan.
LaunchBoom leverages their partnership with Kickstarter, Indiegogo and Shopify with their simple yet effective process. They begin with their own predictive model that helps you strategically position your product prior to launch. Once launch happens, they help scale your crowdfunding campaigns with effective social media ads and eCommerce. Their expertise in this field helps you get better results than any other agency.
Samit Patel and his team of crowdfunding and product marketing experts will be your trusted partner resource for driving your campaigns to success. From strategy and planning to content creation and digital media buying, the Forbes-featured expert ensures the highest return on investment for each campaign by testing several strategies before committing to a single one.
Samit Patel is committed to helping entrepreneurs launch each successful crowdfunding marketing campaign in a cost-effective way. They are experienced in creating content that resonates deeply with potential funders, setting up highly targeted and optimized campaigns across different platforms to reach the right audience. They are also well-versed in leveraging influencer marketing to further drive campaigns forward. Having been part of successful projects such as Octopus Kids Watch and Motion Metrics, Samit Patel is definitely worth considering.
Afflego is a full-service advertising agency that specializes in crowdfunding marketing. It provides services such as creating and managing crowdfunding accounts, writing killer pitches to attract investors, designing high-quality infographics, and developing marketing strategies such as public relations (PR), email, and social media marketing.
Afflego is an excellent choice for full-service crowdfunding marketing agencies because they partner with you to bring tangible results to your campaigns. Moreover, they understand the importance of creating content that captures the attention of potential funders. Additionally, the company has solutions for targeted research to find prospects with high potential and strategic budget planning that can help businesses boost their success rates. From content marketing to social media strategy, Afflego has you covered.
A full-service marketing agency such as The LaunchPad Agency uses crowdfunding marketing as one of its core services. Their mission is to provide the best-in-class consulting services to develop, launch and scale powerful crowdfunding campaigns for their clients in diverse industries. They have developed a comprehensive strategy for fundraising success which includes researching marketing opportunities, creating compelling pitches, building email lists, and launching campaigns on popular platforms like Kickstarter and Indiegogo.
At The LaunchPad Agency, they don’t just produce traditional PR & digital marketing solutions. They specialize in launching products and services into the marketplace with maximum impact. Through extensive research, creative strategies, and cutting-edge digital tools, our team is committed to driving your business forward.
If you are looking to supercharge your crowdfunding marketing strategies, Rainfactory is the right agency for you. Not only do they have years of experience in the industry, but their team also has a deep understanding of social media marketing. This insight enables them to effectively use it for crowdfunding purposes. They understand that content is king when it comes to social media marketing. They will go above and beyond to create compelling blog posts as well as share informative campaign stats on their own social media platforms such as Facebook, Twitter and Instagram.
Rainfactory’s focus on data-driven insights means they can help you fine-tune your strategy based on what is working for your peers and competitors. In addition, they offer step-by-step campaign management services that will help you execute your crowdfunding campaign on a tight timeline while keeping all the details under control.
Growth Turbine is a full-service digital marketing agency for crowdfunding campaigns. They specialize in helping entrepreneurs achieve their goals by providing a wide range of services, from content creation and video production to media buying and influencer marketing. Their team has years of experience launching successful campaigns on Kickstarter and Indiegogo, so you can rest assured they will be able to help you achieve your crowdfunding goals.
One of the biggest advantages Growth Turbine can provide is its team’s knowledge of social media marketing. They are experts at using social media to engage with fans and backers, which makes them perfect for helping you grow your online community around your campaign.
In addition to social media marketing, Growth Turbine also offers services such as email marketing, website design and development, and lead generation campaigns. Along with a data-driven approach, this combination of services gives entrepreneurs a comprehensive strategy that will help them reach their fundraising goals.
Things to Consider in Choosing a Crowdfunding Marketing Agency
Crowdfunding does not just create brand awareness as you might think. It is also a great way of generating funds for new ventures and businesses. That’s why it is so important to find a marketing agency that can not only help you create a well-designed campaign but also execute it flawlessly in order to maximize your chances of success.
When choosing a crowdfunding marketing agency, it is important to consider the qualifications of the agency. Qualifications to look for include experience in the industry, knowledge of successful campaigns, and an understanding of crowdfunding platforms like Kickstarter and Indiegogo. The marketing services they provide should also be based on data-driven strategies, which will help you focus your marketing efforts and optimize results.
Strategic Planning & Execution
A successful crowdfunding campaign requires meticulous strategic planning as well as excellent execution. The agency you select should be able to provide both services in a cohesive way so that you can maximize results. Look for agencies who have years of experience in marketing and fundraising, and who have a proven track record of success. After all, business development and marketing are two of the most important aspects of any campaign.
While crowdfunding is all about raising funds for a new venture, it can be daunting and full-time work. Make sure your agency provides ongoing support throughout the campaign so that you don’t have to spend endless hours online or managing social media accounts on your own. Agencies that specialize in crowdfunding will also be able to provide expert advice and assistance with setting up funding goals, tracking progress, and even dealing with potential investors.
When selecting a crowdfunding marketing agency, it is important to ask about its data-driven approach. This means that the agency will use data analytics tools to help you craft your fundraising campaign strategy and optimize performance. Agencies that use data in measuring performance marketing will be able to provide you with detailed analytics that will help you understand how your campaign is performing.
Results and Impact
Choosing the right crowdfunding marketing agency can have a significant impact on your campaign’s success. These agencies have experience in the field and know how to best market your product or idea in order to reach as many potential backers as possible.
Cost and Budget
When choosing a crowdfunding marketing agency, it is important to consider factors such as the services they offer, who they have worked with in the past, and their reputation in the industry. Additionally, it is crucial to evaluate their pricing structure and budget requirements to ensure you find an agency that fits your needs.
Reputation and Reviews
Choosing the right crowdfunding marketing agency can be a challenging task, as there are many out there with varying levels of experience and expertise.
Reputation and reviews can help you identify which agencies have the most successful campaigns and are most likely to provide effective services. Reviews can also give you an idea of what to expect from working with each agency, as well as any potential drawbacks.
Em 2023, o marketing baseado em dados será a chave para alcançar campanhas de crowdfunding bem-sucedidas. Ao escolher uma agência, é importante considerar sua abordagem, resultados e impacto, reputação e avaliações, bem como orçamento e preços. Além disso, a análise em tempo real será essencial para monitorar o desempenho da campanha. No final das contas, o crescimento e o sucesso dos negócios dependerão de encontrar a agência certa para suas necessidades específicas.